I wonder if there is a certain psychology behind scrolling websites when the usability and delight-level is high? When the user is invested in a tiny way to scroll down and experiences great design and animation, do they become empowered to take further action?

The site is dangersoffracking.com. Take a look!

There was a technical twist in this one—it included moving the content from an neglected Drupal installation into a WordPress based site. Let’s just say moving 4 years of content from one CMS to another involves some serious palm-to-forehead moments, but with some Drupal-to-Wordpress database import scripts out there in the WordPress community, the broken link checker plugin and the search and replace kung-fu of the search regex plugin I got all the content, links and categories to show up in the new WordPress site.

The site runs on the Suffusion theme, which is a very underrated but powerful theme that includes many features that you may find on a premium theme. The folks at ROP wanted a minimal amount of design on their site, but I think they benefitted from the magazine-like presentation of their front page with a slideshow, and visual representation of categories. It was a blast working on this project.

While being limited to the flavor.me layout templates and an automatically resizing background, it became a nice exercise in playing with flat color & type with a bold image. Although he determined that this direction below might have been just too wild for his field (He’s a corporate communications manager), I had alot of fun with these designs along the way:

Thay wanted a new site quickly so I got their volunteers started with WordPress, the Big Feature premium theme, and the WP events manager plugin for the screenings page. Later I came in and did a bit of the front page coding and implementation of the events, and the video—the trailer use the JW Player Plugin to present a nice skin and thumbnail image even though it’s streaming from an HD YouTube video

http://www.playagainfilm.com